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The Main Difference Between Digital Marketing & Social Media Marketing

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The Main Difference Between Digital Marketing & Social Media Marketing

You may wonder whether there truly is a difference between digital marketing and social media marketing, and the short answer is yes.

Simply put, “digital marketing” is an umbrella term comprising various marketing channels – including social media. On the other hand, social media marketing is only one type of digital marketing.

One of the main reasons people confuse the two is that even industry professionals often use these terms interchangeably.

So, if you’re running a digital marketing campaign, you will most likely implement numerous channels into your strategy. These include various email marketing, content marketing, SEO, custom web development, PPC and Ads and social media strategies.

However, if you’re engaging only in social media marketing, you can’t say that you have developed a complete digital marketing campaign.

You only use a single online marketing channel if you rely on social media marketing. But if you’re developing a digital marketing campaign, you depend on numerous online marketing channels that include – but are not limited to – social media.

What is Digital Marketing?

In short, marketing can be defined as an act of a business or an organization promoting its products or services to an interested audience in hopes of making a profit.

What is digital marketing

The same applies to digital marketing. Unlike traditional marketing, here, digital outlets are the ones being used for promotion.

The main goals of well-developed digital marketing efforts most commonly include:

  • Growing your business profitability
  • Building and raising awareness about your brand
  • Developing a relationship with your audience
  • Offering value to your audience
  • Promoting your endeavour

It’s also worth noting that businesses don’t need to implement every single digital marketing strategy to reach these goals. Instead, they will need to determine which digital marketing channels bring in the most leads and focus their effort on those channels.

Additionally, they will need to create custom strategies that will work for their business in particular, with special regard to their audience, brand and budget.

Because not all marketing channels will bring the same results and have the same impact, businesses will need to create the perfect blend of various media.

On top of that, the audiences vary significantly from one industry to another, which is yet another factor you need to consider.

That’s why simply creating a digital marketing campaign is never enough. Instead, businesses will need to implement and test different strategies, make necessary changes, try them again and track and measure which turn out to be the most fruitful.

Experts from a top web design agency in Chicago advise that after fast growth and the best possible ROI, businesses carefully analyze all of their digital marketing efforts and drop marketing channels that are not delivering satisfactory results.

That way, they can focus all their attention on the ones that bring good results instead of wasting their time on channels and strategies that don’t work.

Does Digital Marketing reach beyond the Internet?

Another thing worth noting is that digital marketing is not a new concept. The fact is that digital marketing wasn’t born with the internet, contrary to popular belief.

Instead, it’s safe to say that digital marketing is as old as television and even radio.

Now, while the primary outlet for digital marketing is the online world, there are other mediums and outlets businesses can utilize aside from the ones that live on the internet. As mentioned, these include radio, television, digital signs, and billboards.

So, in short, digital marketing does reach beyond the internet.

But because modern-day consumers mostly resort to online searches, the most extensive digital marketing efforts are mostly being made in this space.

What is Social Media Marketing?

What is social media marketing

As previously mentioned, social media marketing is just one digital marketing channel. This term denotes all digital marketing efforts made on social media platforms, such as Facebook, Instagram, TikTok, YouTube and other similar sites.

Social media marketing includes (but is not limited to):

  • Seeking out influencers and experts in the field to promote your business
  • Engaging with the audience
  • Posting content
  • Holding contests and giveaways
  • Anything else that grabs attention drives engagement and provides relevant (And regular) updates

Compared to other forms of digital marketing, social media marketing often brings quicker responses and results, but these are commonly not enough on their own. So, it’s more prudent that businesses combine their social media marketing efforts with other forms of digital marketing to drive the best results.

Social media marketing learning resources are crucial for staying updated with the rapidly evolving trends and strategies in this field. Online courses, webinars, and blogs by industry experts can provide valuable insights and help marketers enhance their social media campaigns for more effective results. Remember, the key to success lies in continuous learning and adapting to the ever-changing landscape of social media marketing.

Why use Social Media Marketing?

One of the most notable advantages of social media marketing is that it enables direct communication with your audience. Take any social media platform, for example, and look at the number of its daily users.

Depending on how well you establish your presence on the said platform, you can expect a certain percentage of those users to learn about your business and even interact with it.

However, it’s important to remember that you can’t simply choose the most populated social media platform, create a business profile on it and hope for the best.

Instead, you will need to research your target audience, see which social media platforms they inhabit the most and build your presence there.

That way, you’ll ensure that the right people will be presented with the right promotional posts instead of trying to advertise to an audience that doesn’t care about your business.

And considering that social media presents one of the best and fastest lines of communication, building your presence there and engaging and interacting with your audience will only work in your favour.

Other reasons to rely on social media marketing

  • No need to create social media-specific content

While it is true that you’ll want to share quality content regularly on your social media profiles, the fact of the matter is that you don’t need to create social media-specific content.

Instead, you can share content you’ve already created for other digital marketing channels and even share other people’s content and encourage them to do the same.

In social media, content curation is more important than content creation.

  • Engagement helps your marketing efforts.

Since attracting attention is the name of the game in social media marketing, you should jump on board.

Engage with your audience, reach out and collaborate with influencers, hold contests and encourage your audience to talk about your brand. This way, your business will gain great exposure, which will certainly positively affect your bottom line.

  • It’s easier to find your audience.

If you’re running a business selling pet products, search for people posting pictures of their pets.

Like, re-tweet, follow and engage with them in any way you can. That way, you’ll be able to showcase your business to the audience that will most likely be inclined to interact with it.

Simply put, there’s no need to conduct long, elaborate research to find your audience.

  • You control what, when and how much you post.

Because every social media platform has its own culture and norms – so to say – when posting is concerned, you can easily organize your posts to reach the golden middle.

If you post too often, you risk annoying your audience. On the other hand, if you don’t post enough, your audience may forget about you.

So, make sure you research the optimal posting frequency on a particular social media platform and stick to it as much as possible – but don’t sweat it if you miss a post or two.

  • It’s the fastest way to reach your audience.

There is no faster way to reach your target audience than by engaging with them on social media. It’s also the quickest way to present your offer to your audience and the fastest way to gain feedback.

So, which is better: digital marketing or social media marketing?

If, by this time, you’re still asking this question, chances are that you weren’t paying attention.

Since social media marketing is only one part of digital marketing, the answer to the question would be both.

It’s essential to realize that digital and social media marketing can benefit your business.

You can develop a robust digital marketing campaign without including social media marketing.

And you can also create a social media campaign without having any other digital marketing strategies in place – but this is not advisable.

Therefore, to grow your business and ultimately make it more profitable, you should invest in both of these strategies, provided that both make sense for your business and your audience.

Author bio

Travis Dillard is a business consultant and an organizational psychologist based in Arlington, Texas. Passionate about marketing, social networks, and business in general. In his spare time, he writes about new business strategies and digital marketing for DigitalStrategyOne.

EDM Manufacturing vs CNC Milling: Understanding the Differences

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EDM Manufacturing vs CNC Milling: Understanding the Differences

EDM Manufacturing vs CNC Milling – The global precision engineering machines market has been rapidly growing, with a market size estimated at $13.07 billion in 2022 and projected to reach $13.90 billion in 2023. This staggering statistic highlights the increasing importance of precision manufacturing in various industries, ranging from aerospace to medical devices. 

Two techniques are often pivotal in realizing intricate designs and ensuring accurate measurements. These are electrical discharge machining (EDM) manufacturing and the production of CNC machined parts using computer numerical control, particularly CNC milling.

In this post, we’ll delve into these two manufacturing processes, understand their differences, and help you make informed decisions for your specific project requirements.

Understanding EDM Manufacturing

Electrical discharge machining, as the name suggests, is a precision manufacturing process that uses electrical discharges to remove material and shape the desired part. The EDM process involves creating controlled sparks between an electrode and the workpiece, eroding the material and creating the desired shape. Essentially, there are two main types of EDM processes: wire EDM and sinker EDM. Wire EDM uses a thin wire as the electrode, while sinker EDM uses a shaped electrode to create cavities.

EDM manufacturing finds applications in various industries, including aerospace, automotive, and tool and die making. It’s particularly useful when working with hard materials such as hardened steel or exotic alloys. One of the key advantages of EDM is its ability to produce intricate shapes and fine details with high precision. However, the process is relatively slow, and the surface finish may require additional post-processing.

Understanding CNC Milling

CNC milling, also known as computer numerical control milling, is a versatile machining process that utilizes computer-controlled machines to remove material from a workpiece. The process involves rotating cutting tools that gradually remove material to create the desired shape. CNC milling machines come in two main types: vertical mills and horizontal mills, each with their specific advantages and applications.

CNC milling is widely used in industries such as automotive, aerospace, and manufacturing. It offers excellent precision and accuracy, making it suitable for producing complex parts with tight tolerances. CNC milling is able to handle a wide range of materials, including metals, plastics, and composites. It provides faster production times compared to EDM, making it an ideal choice for high-volume manufacturing.

Key Differences between EDM Manufacturing vs CNC Milling

EDM manufacturing and CNC milling are both precision machining processes, but they cater to different requirements. EDM stands out in delivering intricate shapes with high precision, perfect for complicated geometries and nuanced details. CNC milling, while precise, might struggle with extremely detailed shapes. When it comes to materials, EDM is versatile, working effortlessly with hard and heat-treated alloys. In contrast, CNC milling can process a diverse array of materials, but harder substances might necessitate specialized tooling.

For parts boasting complex geometries, sharp corners, or challenging internal features, EDM is the go-to option. CNC milling is also proficient with complex designs, yet it might stumble with certain intricate internals. Another differentiating factor is the finish; EDM typically results in a rougher surface, often necessitating further polishing or grinding. CNC milling produces a smoother finish, largely bypassing the need for extensive post-processing.

From a financial perspective, EDM’s specialized equipment and extended processing times can inflate costs. CNC milling, with its quicker production, often proves more economical, especially for bulk production. Thus, while CNC milling shines in projects demanding speed or high volumes, EDM’s unparalleled precision makes it ideal for prototyping or low-volume production.

Choosing the Right Manufacturing Process

Selecting the appropriate manufacturing process depends on several factors, including project requirements and budget constraints. Consider the complexity of the part, desired precision, material properties, required surface finish, production volume, and time constraints.

For projects that demand intricate shapes, fine details, and high precision, EDM manufacturing is a viable option. It excels in producing complex parts and is ideal for low-volume production or prototyping. On the other hand, CNC milling is suitable for projects that require excellent precision, faster production times, and higher production volumes.

To make an informed decision, it’s crucial to collaborate with manufacturers and experts in the field. They can provide valuable insights based on their experience and guide you in selecting the most appropriate manufacturing process for your specific needs.

EDM Manufacturing vs CNC Milling

Final Thoughts

EDM manufacturing and CNC milling are two popular precision machining processes with distinct characteristics. Understanding the differences between them is crucial for making informed decisions when it comes to choosing the right manufacturing process for your project. 

Consider factors such as precision requirements, material compatibility, complexity of part features, surface finish, cost considerations, and production volume. By collaborating with experts and evaluating your project requirements carefully, you can ensure the successful realization of your designs in the most efficient and cost-effective manner. Embrace the power of precision manufacturing and unleash the potential of your projects.

Best Features To Look For In Your New 11×17 Scanner

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Best Features To Look For In Your New 11×17 Scanner

11×17 Scanner – Large-format scanners fill the needs of many industries looking to digitize data printed on oversized or odd-shaped paper, such as newspapers or blueprints. They typically handle papers sized 11 by 17 inches and up. The features that matter most will vary depending on what you plan to use a new 11 x 17 scanner for; however, the following are some of the most important to keep in mind when researching new technology.

Versatile and High-Resolution Scanning

Regardless of document handling capability, the number one test of a new scanner is how well it captures images and text during the scanning process. To pass this test, a machine must be capable of high-resolution scanning. Otherwise, images will be grainy, and text could be challenging to read. Not only does that defeat the purpose of scanning, but it can also complicate digitization since software could be unable to decipher the text.

In addition to creating high-resolution digital images, a scanner must be able to handle various types of materials. Look for units that can seamlessly switch between different media and automatically adjust images based on feed direction for the best results.

Compact Footprint

A small footprint may not be the first thing that comes to mind when you think about a new large-format scanner. However, don’t let the name mislead you. Today’s units are smaller than ever, with many rivaling traditional office scanners in footprint size.

Despite a compact exterior, these machines can scan significant quantities of documents up to 11 by 17 inches using automatic feeder trays.

Intuitive Software

No one wants to place a stack of papers on a scanner only to have a communication failure between the unit and a computer or drive. Unfortunately, some software makes that scenario all too possible. Therefore, you want any software accompanying a scanner to be intuitive and feature-rich.

Look for preset selections for specific document or image types and options for customization. The ability to preview scans and clean up any artifacts from the scanning process is another helpful feature. It allows you to ensure that all images captured are of the highest quality before saving them.

Simple Maintenance

Every piece of hardware requires routine maintenance. However, you don’t want a machine constantly demanding attention to work. Therefore, a straightforward, simple, and reasonable maintenance schedule is necessary when shopping for a new scanner. Areas that frequently need attention are scanning glass and consumables. Both should be easy to access as required.

Flexible Document Feeding

When it comes to document feeding, you want to have several options. For example, delicate archives might require placement on a flatbed, whereas other documents can be placed on an auto feeder. Items of varying thicknesses can also complicate document feeding. Scanners such as the Fujitsu fi-8170 address these concerns with features including:

  • 100-page document feeder
  • Fast double-sided scanning
  • Automatic detection of different feed directions
  • Manual feed items up to 7 mm

11×17 Scanner – Scanners capable of handling 11 by 17 inch papers are valuable pieces of office equipment. When shopping, consider the overall footprint size, software quality, and flexible document-feeding properties in addition to the image quality produced by each machine.

Choice of Mobile Phone Plans: Some Points to Consider

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Choice of Mobile Phone Plans: Some Points to Consider

Although price is often the primary factor in determining which plan meets your requirements, there are a few additional factors to consider. Here are some considerations to help you decide.

Transfer limits

This is the second most crucial aspect when picking the best mobile plans, after price. We use data on our phones all the time for many reasons. Most folks won’t need more than 15 GB each month. But you need a more diverse approach to how you use your phone. If you’re unsure how much bandwidth you require, look at your recent invoices to get an idea of how much data you’ve been using every month, or give your current provider a call and ask. Alternatively, this data use guide may be of assistance.

Many packages now include ‘unlimited’ data, so you can theoretically spend as much time online as you want. However, even in this case, you must use caution, leading us to the following point.

Which is better, the major carriers or the smaller MVNOs?

When it comes to service, the ‘big men tend to be faster to respond. In addition, most of them have brick-and-mortar stores in convenient locations all across the nation, such as shopping centres and strip malls, where you can go in person if you’re having any problem with your line. Its true MVNOs may scrimp on customer service. They might not have physical stores to keep costs down, even if the connection speed variation is slight compared to the major national carriers.

In cases when a significant carrier provides residential services, it may be worthwhile to look at an MVNO, even though they are often less expensive. If you combine your home’s internet, TV, and phone services, you may be capable of saving money each month.MVNOs and significant carriers allow customers to bring their own devices or finance the purchase of a phone by spreading the cost of mobile phone plans over two years. If you don’t want to spend much money on an unlocked phone upfront, leasing is a good option.

Mobile phone plans in Japan have entered a brave new era

This began in 2016 when the national government and various consumer groups started planning ways to make it cheaper and more accessible for citizens to get a mobile phone. Softphone applications like LINE, WhatsApp, Facebook Messenger, and iMessage have replaced the need to dial 11-digit phone numbers.

Locations protected

Check the coverage map on the provider’s website to ensure you have decent service in your region with your current (or future) provider. It’s important to remember that coverage maps do not always show the whole story of mobile plans in Australia. Even though your area seems fully covered on a map, the network may not have enough resources to serve all users reliably. Keep in mind that a smaller carrier may use the help of a more extensive network to provide you with cheaper service.

If you have access to the Network, how strong is it where you are? This is especially crucial if you live in a rural or less-populated location away from major cities. Is there a certain amount you must spend each month? This might help you decide whether you need a monthly or long-term plan. Both offer advantages and drawbacks, so you’ll need to weigh your needs. Have you ever wished you could switch service providers at will and not be bound to a specific plan? What kind of strategy you consider will depend on this.

The Tech that could make your Fledgling Manufacturing Business more Efficient

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The Tech that could make your Fledgling Manufacturing Business more Efficient

Although there is likely to be a lot of standard tech that your fledgling manufacturing business will require, such as a computer, printer, and business phone, there are some others that you may have missed – or may not have even occurred to you.

This additional tech could help when you are experimenting with ideas, getting your quotes and deadlines correct, or even getting the job completed faster while being more organized.

#1 3D printer

Never underestimate the use a 3D printer could have in your manufacturing business. It can help you when you are designing promotional parts so that customers can see what you are thinking of. You could even create parts using your 3D printer to help your business or use them within the products that you are manufacturing.

#2 Conveyor belt system

A conveyor belt system is also very handy to have within a manufacturing setting, whether its job is to take one part from one person to another during its production journey until it is completed or whether it is waiting on a conveyor to be packed and shipped.

Regardless of how small your business is or how limited your space happens to be – you will find that conveyor companies like fluentconveyors.com will be able to help you obtain the perfect conveyor. This will have your fledgling business being time efficient from the start.

#3 specialist warehouse software

Of course, the start of any business is the ideal time to put procedures in place. Getting your warehouse organized is vital to having a well-run manufacturing business. Introducing warehouse software using a barcoded system from the start will save many a headache, especially when you take into account the amount of information that can be stored within any one barcode.

For instance, you will be able to have the stock quantity, location, and supplier all within one barcode. All you will require is the correct software, a computer, a label printer, and a barcode scanner, plus a little training to get this up and running.

#4 Scheduling software

Regardless of whether you have several employees or it is just you, having some sort of scheduling software is a must. At the most basic levels, it will help you be more realistic about your deadlines and the quotes that you give out. Used to its maximum benefit, you will be able to work out your workloads and prioritize them accordingly as well as the workloads for all of your employees.

You should then be able to keep ahead of where each project is while it is on its manufacturing journey to ensure that your targets are hit within a specified time frame.

Final thoughts

Having technology within your manufacturing business is a must. It is there to make your life easier and your products better. For instance, having the use of a 3D printer can help on multiple levels, from design right through to production. A conveyor belt system will aid with keeping work flowing through your site.

Installing a barcode system in your warehouse will have you on top of any stock issues that could arise and will grow with your business. Scheduling software is a must and will help you keep track of workloads and approaching deadlines though it will also prove to be invaluable when it comes to customer quotes and time frames.

Choosing the Right Temperature Probe

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Choosing the Right Temperature Probe

Temperature probes are specialised devices designed to accurately measure an object or environment’s temperature.

There are many different types of probes available in today’s market, each with unique benefits and drawbacks.

When you’re shopping for temperature probes for your business, you’ll want to make sure you’re choosing a type that suits your needs. The information in this article will help you make the right choice.

Why do I need a temperature probe?

Across industries, there are situations where maintaining a certain temperature range is critical. For example, in office and warehouse environments, you’ll want to make sure the ambient temperature is comfortable and safe for your employees.

Similarly, in the food service industry, food must meet certain temperature requirements to prevent bacteria growth and ensure it is safe for consumption. The same requirement applies to the medical industry, where workers must store medicines and equipment under specific environmental conditions for safety reasons.

Some other industries where temperature control is vital include:

  • Aerospace and defence
  • Automotive
  • Healthcare
  • Search and rescue
  • Fire prevention
  • Manufacturing
  • Surveillance and thermal imaging

3 different types of temperature probes and when to use them

Now, let’s discuss some of the most common types of temperature probes and their industry applications.

  1. Negative temperature coefficient (NTC) thermistors

Thermistors are temperature measurement devices that show incremental changes in resistance as temperature varies. At lower temperatures, resistance is higher, and vice versa.

Glass-encapsulated NTCs have an effective operating range of -50°C to 250°C, while standard thermistors can withstand temperatures from -50°C to 150°C.

These devices are popular across various applications, including the automotive, horticultural, and consumer electronics industries.

  1. Thermocouples

A thermocouple is a measurement device consisting of two wires made from different metals. As temperature changes, the voltage between these two electrically bonded metals varies, providing a useable reading.

While thermocouples have low accuracy (within 0.5°C to 5°C), they can withstand temperature ranges up to 1,750°C, making them the best option for extreme environmental applications.

You’ll find thermocouples in industries such as:

  • Automotive engine management
  • HVAC and home appliances
  • Medicine and pharmaceuticals
  • Industrial processing
  • Spacecraft and aircraft
  • Food and beverage processing

  1. Resistance temperature detectors (RTDs)

RTDs feature a wire wrapped around a glass or ceramic core. Several varieties are available, including platinum, nickel, and copper, with platinum being the most accurate option.

These types of sensors are highly accurate, consistent, and stable compared to thermocouples and other probes, although their temperature range is slightly narrower (ranging from -200°C to 600°C).

RTDs are a popular choice for:

  • Consumer and power electronics
  • Military
  • Medical electronics
  • Food handling and processing
  • Automotive
  • Computing

For example, RTDs can accurately measure engine and intake air temperatures in the automotive industry.

Make the right choice for your business needs

Choosing the right type of temperature probe for your business is all about identifying your unique needs. For example, if you’re working under extreme temperatures, a thermocouple is a smart choice. However, a semiconductor-based sensor might be a better option if you’re working under more standard temperatures and have a limited budget.

Why Freelancers Should Invest in Invoicing Software

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Why Freelancers Should Invest in Invoicing Software

Invoicing Software – As a freelancer, you have a particular skill or focus that makes you marketable and gets people asking for your services. Whether you’re a photographer or a tax accountant, you only make money when billing for client time. All the other functions of running a business, like preparing a marketing strategy and invoicing, can burden your time and effectively lower your income ratio to hours worked.

Purchasing invoicing software can automate dozens of business tasks and save time for what matters – imparting your particular skill to others. Here are a few specific features of invoicing software that can save you time and money:

Give Your Clients an Easy, Automated Way to Pay You

When you purchase invoicing software, you only need to enter your billable hours and rate, and with a few clicks, the software will generate an invoice for your client and offer them a way to pay with credit, debit, and ACH. The invoicing software will keep you from maintaining several digital payment platforms and explaining how to pay an invoice to your clients.

Create Professional Templates that Include Line-Item Charges

You can create your template in invoicing software so that all of your inputs appear consistent and professional every time. You can also pull more information into the template than just the total billable hours and final charge, allowing your clients to see the line-item breakdown of billable hours by task, date, and time. Where you need to, you can also add notes.

Keep Track of Your Invoice and Payments Automatically

Invoicing software also acts as a bill collector, ensuring that your clients get automatic pings for payment and automatic recurring invoices. You can set up late fee options that will add to the final bill after a specific period. When a client pays an invoice, you’ll receive a notification about that action.

Track Your Entire Income with Invoice Tracking

Invoicing software will track what you’ve billed, what’s paid, and what’s due. You’ll be able to see at a glance how much money you’ve brought in that month so that you can compare that to your tracked expenses. By keeping your invoicing and costs all in one place, you can collect data more efficiently for tax season or other reasons.

Purchase Invoicing Software to Make Your Life Easier

It is a simple and affordable platform that will save you money instantly in the number of hours you don’t have to spend on these tasks. Over the long term, you’ll collect more from clients by having consistent billing and automatic reminders to make payments. If you aren’t convinced, you can even automate your sales pipeline and expenses using the same software.

Purchase invoicing software today and find all the ways that it can help you return to the genuine passion that brought you to freelancing without all of the headaches of running a small business.

Lenovo Chromebook Duet – Definition, Specifications, Design, and Version

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Lenovo Chromebook Duet – Definition, Specifications, Design, and Version

What is Lenovo Chromebook Duet?

There are already some tablets with the Lenovo Chromebook Duet, and since these gadgets drive me crazy, I had to get a unit as soon as possible.

That’s why they don’t sell much. This time it seemed that the story was different.

The number 1 manufacturer of computers worldwide had launched this tablet model with a removable keyboard and
Chrome operating system, which gave me confidence and excellent quality components.

In the US, it has been selling since its launch for weeks. It arrived in Spain in May, but after a few days on the official Lenovo website.

Tablets with the Chrome OS operating system, called Chrome Tabs, have been a pending issue and continue to be.

Still, the Lenovo Duet proves that things can be done better at an affordable price.

After Google’s fiasco with its Chromebook model with the removable keyboard at an exorbitant price

Lenovo Chromebook Duet Specifications

Let’s take a closer look at this little travel and work companion. We will see if it is ideal for you or not.

I leave you the specifications:

  • 10.1 ” inch IPS 1920 × 1200 400 nits screen
  • Mediatek Helio P60T octa-core processor (4 A73 at 2.0Ghz + 4 A53 at 2.0Ghz)
  • ARM G72 MP3 800 GHz graphics card
  • 4GB DDR4x of soldered RAM
  • 64 and 128GB of storage – nor MicroSD
  • Two Dolby atmos speakers
  • Webcam Rear: 8 MP, autofocus
  • Webcam Front: 2 MP, fixed focus with LED indicator
  • Dual-band AC WIFI
  • BT 4.2
  • Battery up to 10h of Autonomy 7000mAh (not removable by the user)
  • USB-C charger included in the box 10W
  • USB-C to 3.5 jack adapter for connecting headphones
  • OS ChromeOS

Ports

  • 1x USB-C (2nd generation)
  • 1x volume control
  • 1x Power button
  • For temples, I put five points.
  • Tablet weight 450g
  • Keyboard weight 250g
  • Support case weight 220g
  • Tablet + full keyboard weight 920g
  • Tablet Colors: Unique Dual Tone Design: Dual Tone Ice Blue + Steel Gray
  • Support cover: high-quality grey cloth material

Lenovo Chromebook Duet Design

  • The design of this tablet is very successful. The materials make an aluminium alloy resistant and elegant.
  • The cover for the back with hidden support that it brings has a magnetic part so that it adapts automatically and is made of grey fabric.
  • And also, has the appearance of an enjoyable plan to the touch.
  • Microsoft’s friends, Apple and Samsung, could already take note and include this accessory in the price as this Duet Chromebook does.

Versions

  • In the US, they have the Duet Chromebook in two models, the 4 / 64Gb model with a price of $ 279 sold out on the web.
  • And also, we see the superior model with 4 / 128 Gb and $ 299 in the Best Buy store. For $ 20, 128 Gb is better, right?
  • And also, the 10’1-inch screen is spectacular.
  • It has a 16:10 ratio, which means it is more panoramic than usual, so you will notice the additional vertical space.
  • However, it has a resolution of 1920 × 1200 with 400 bits. It is also IPS.

Keyboard

  • The keyboard has a magnetic mechanism in the central part to engage with the screen.
  • Although it is of good quality, it is not the best it has, since the keys on the right side of the keyboard, closer to the enter key, are narrower than the rest, which helps to gain space.
  • The vast majority of tickets have a good size but, on those keys, specifically on the right.
  • And also causes us to press by mistake where we do not want and waste time.
  • And also, it takes a bit to get the hang of it, but you get used to it in the end.

Touchpad-track pad

  • The trackpad is small but works well when we click and gesture our keyboard size with two and three fingers.
  • New gestures have emerged to interact with Chrome OS touch panels, for example, Chrome multitasking.
  • We can slide three fingers towards the bottom of the trackpad.
  • And also, we will see the active windows.
  • And also, we can select one of them and send it to one of the screen’s sides.
  • We can do the same with the other window or task.

Also Read: How much is Apple TV – Catalog, Working, Cost, Applications, and More.

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